Our Store

Every Thursday, Friday and Saturday, we open our store Mode Wichtig in the city center of Duisburg.

On more than 250 qm you will find a huge selection of clothing, shoes, accessories, jewelry, hair colors - and a very well-stocked liquor department with a focus on mead and absinthe.

Mode Wichtig is official Aderlass Flagship-Store and New Rock Flagship-Store!

The "Aderlass Flagship-Store Duisburg" carries the whole collection of the famous german alternative fashion brand "Aderlass". The outfits are very popular in the Gothic-, Metal- and Rock Scene for many years. Aderlass fashion is made in Europe!

The "New Rock Flagship-Store Duisburg" provides a huge assortment of High Heels, Shoes and Boots of the famous brand "New Rock". You will find a great mix of classics, new designs and Limited Editions directly from the spanish shoe manufacturer!

Mode Wichtig - Der Szene-Shop im Ruhrgebiet!

We have a changing assortment of Aderlass, Black Pistol, Darksilver, Directions, Dr. Martens, loveSect, Milisha, Mode Wichtig, Necessary Evil, Queen of Darkness, Saresia, Spiral, Steel Boots and many other brands.

Come to Duisburg and see our store!

The Ruhrgebiet (Ruhr Region) with a population of 8.5 Million people is always worth a visit: Just a few meters from our store, the ships start for the sightseeing tour in the famous Duisburg inland port. The Innenhafen (Inner Harbor) with many cocktail bars and restaurants is just around the corner, and also the Dellplatz with several nice pubs and beer gardens is only a few hundred meters away from the store. Later in the evening we recommend Djäzz (Duisburg), PULP (Duisburg), Kultkeller (Duisburg), Zentrum Altenberg (Oberhausen), Kulttempel (Oberhausen), TIC (Mülheim / Ruhr), Matrix (Bochum) and many other large and small Underground Clubs in the Ruhr Region. With our loyalty card wichtig card you have free admission or a free drink in some of these clubs.

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Mode Wichtig Duisburg
Münzstr. 51-53
47051 Duisburg

Open: Thursday and Friday from 2.00 p.m. - 7.00 p.m. and Saturday from 11.00 a.m. to 7.00 p.m.

Hotels around our store:


By plane:
Düsseldorf airport, then by train to Duisburg Hauptbahnhof / Central Station (travel time by ICE about 5 minutes)

By train:
Duisburg Central Station, then take the subway and get off at Rathaus / City Hall (travel time about 3 minutes)

By Car:
City Parkhaus, Unterstrasse, Duisburg